Florian Keppeler

Research

My research focuses broadly on public administration, policy, and human resource management in the public sector. My research has been published in various academic journals including the Journal of Public Administration Research and Theory, Public Administration Review, Public Management Review, Behavioural Public Policy, Nature Scientific Reports, JAMA Network Open, and others. It has also been cited in policy documents (e.g., Joint Research Centre of the European Commission, OECD, World Bank, Danish Government Commission on Healthcare) and highlighted in both German and Danish media outlets including prime time TV news (e.g., ARD, ZDF) and national newspapers (e.g., Süddeutsche, Zeit, Berlingske, Jyllands-Posten).

I am particularly interested in the following topics:

For a complete list, see my Google Scholar profile.

Peer-reviewed publications

Recruiting, selecting, and retaining the public workforce

Public employers compete for staff on terms they cannot freely set. What they can change is how they describe the job and how they run the selection. I test those changes as field experiments on live vacancies and real campaigns. Two findings recur: the wording of a job advertisement moves who applies, and what managers predict will attract recruits often differs from what recruits themselves say.

How Do Strikes and Lockouts Affect Applications to Danish Public Service Professional Education Programs? A Synthetic Control Analysis Heide, C., & Keppeler, F. (2026). Public Administration, Early view, article padm.70053. doi.org/10.1111/padm.70053 · Open access
Attractive Job Advertisements? Potential Discrepancies between Managers’ Predictions and Preferences of Nursing Recruits Keppeler, F., Pedersen, A. T., Noer, V. R., & Jacobsen, C. B. (2025). Nordisk Sygeplejeforskning, 15(1), 1–16. doi.org/10.18261/nsf.15.1.6 · Open access
Facing the Human Capital Crisis: A Systematic Review and Research Agenda on Recruitment and Selection in the Public Sector Jakobsen, M., Løkke, A.-K., & Keppeler, F. (2023). Public Administration Review, 83(6), 1635–1648. doi.org/10.1111/puar.13733 · Open access
Employer Branding and Recruitment: Social Media Field Experiments Targeting Future Public Employees Keppeler, F., & Papenfuß, U. (2021). Public Administration Review, 81(4), 763–775. doi.org/10.1111/puar.13324 · Open access
Arbeitgeberattraktivität öffentlicher Unternehmen aus Sicht des Führungskräftenachwuchses der Verwaltung Vogel, R., Keppeler, F., & Papenfuß, U. (2017). Zeitschrift für öffentliche und gemeinwirtschaftliche Unternehmen, 40(4), 256–282. doi.org/10.5771/0344-9777-2017-4-256 · Postprint

The role of artificial intelligence (AI) in public policy and government

AI is entering public sector decisions faster than the evidence. Two questions run through this work. What happens when an organization discloses that it uses AI, and do managers and algorithms decide better together than either does alone.

How Ensembling AI and Public Managers Improves Decision-Making Beryl Radin Award 2026 Keppeler, F., Borchert, J., Pedersen, M. J., & Lehmann Nielsen, V. (2025). Journal of Public Administration Research and Theory, 35(3), 261–276. doi.org/10.1093/jopart/muaf009 · Postprint
No Thanks, Dear AI! Understanding the Effects of Disclosure and Deployment of Artificial Intelligence in Public Sector Recruitment Keppeler, F. (2024). Journal of Public Administration Research and Theory, 34(1), 39–52. doi.org/10.1093/jopart/muad009 · Open access · Postprint

The motivation of citizens to contribute to public goods

Governments reach for money when they want citizens to act. This work tests whether that is the right instrument. Across vaccination campaigns and survey experiments, financial incentives perform differently from what policy makers expect, and framing that gives citizens a sense of ownership does work that payment does not.

Financial Incentives for COVID-19 Vaccination: A Cluster Randomized Clinical Trial Ternovski, J., Jilke, S., Keppeler, F., & Vogel, D. (2025). JAMA Network Open, 8(2), e2458542. doi.org/10.1001/jamanetworkopen.2024.58542 · Open access
Increasing COVID-19 Vaccination Intentions: A Field Experiment on Psychological Ownership Keppeler, F., Sievert, M., & Jilke, S. (2025). Behavioural Public Policy, 9(1), 16–35. doi.org/10.1017/bpp.2022.16 · Open access
Policy Makers Believe Money Motivates More Than It Does Jilke, S., Keppeler, F., Ternovski, J., Vogel, D., & Yoeli, E. (2024). Scientific Reports, 14(1), 1901. doi.org/10.1038/s41598-024-51590-x · Open access

CV and publication list

CV and publications (PDF)